Image Licenses

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Estee White Photography offers three types of licence:

Editorial bold

Editorial & Personal Licence

Editorial use – print, online, and broadcast; personal use.

Commercial bold

Commercial Licence

Editorial use; personal use; promotional and marketing use; advertorial and social media.

Plus bold

Advertising Licence

Print advertising, out-of-home advertising, broadcast advertising, & display advertising; merchandising and retail product packaging.

 

Below is a broad overview of what you can and can’t use each licence type for.

Please make sure you read the full licences by clicking the links at the foot of the table.

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Editorial boldEDITORIAL & PERSONAL LICENCE
Editorial & personal use

✔ ALL EDITORIAL& PERSONAL USES

  • Single use
  • Personal use
  • Editorial: Print, online, broadcast
  • In-house business editorial
  • Corresponding online/offline content trails & social media
  • Any placement
  • Any size & DPI
  • Unlimited Distribution
  • No licence expiration

❌ MARKETING

  • Single use or campaign
  • Advertorial, promoted & “sponsored by” content
  • Newsletters & email marketing
  • Website backgrounds & collateral
  • Social media
  • Social media advertising & promoted posts
  • Brochures & leaflets
  • All promotional materials
  • Unlimited sizes, distribution, placement, perpetuity
  • One time licence transfer

❌ ADVERTISING &MERCHANDISING

  • Single use or single campaign
  • Print advertising
  • Out-of-home advertising
  • Broadcast advertising
  • Display advertising
  • Multi-channel advertising
  • Merchandising
  • Retail product packaging
  • One time licence transfer

Full Terms

Commercial boldCOMMERCIAL LICENCE
Editorial, Social Media, Marketing

✔  ALL EDITORIAL& PERSONAL USES

  • Single use
  • Personal use
  • Editorial: Print, online, broadcast
  • In-house business editorial
  • Corresponding online/offline content trails & social media
  • Any placement
  • Any size & DPI
  • Unlimited Distribution
  • No licence expiration

✔ MARKETING

  • Single use or campaign
  • Advertorial, promoted & “sponsored by” content
  • Newsletters & email marketing
  • Website backgrounds & collateral
  • Social media
  • Social media advertising & promoted posts
  • Brochures & leaflets
  • All promotional materials
  • Unlimited sizes, distribution, placement, perpetuity
  • One time licence transfer

❌ ADVERTISING &MERCHANDISING

  • Single use or single campaign
  • Print advertising
  • Out-of-home advertising
  • Broadcast advertising
  • Display advertising
  • Multi-channel advertising
  • Merchandising
  • Retail product packaging
  • One time licence transfer

Full Terms

Plus boldADVERTISING LICENCE
Advertising & merchandising

 ✔ ALL EDITORIAL& PERSONAL USES

  • Single use
  • Personal use
  • Editorial: Print, online, broadcast
  • In-house business editorial
  • Corresponding online/offline content trails & social media
  • Any placement
  • Any size & DPI
  • Unlimited Distribution
  • No licence expiration

✔ MARKETING

  • Single use or campaign
  • Advertorial, promoted & “sponsored by” content
  • Newsletters & email marketing
  • Website backgrounds & collateral
  • Social media
  • Social media advertising & promoted posts
  • Brochures & leaflets
  • All promotional materials
  • Unlimited sizes, distribution, placement, perpetuity
  • One time licence transfer

✔ ADVERTISING &MERCHANDISING

  • Single use or single campaign
  • Print advertising
  • Out-of-home advertising
  • Broadcast advertising
  • Display advertising
  • Multi-channel advertising
  • Merchandising
  • Retail product packaging
  • One time licence transfer

Full Terms

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